CRO & UX articles – Neeraj Jivnani

CRO & UX15 min read
The Marketing Funnel: Its Stages, and How Many Yours Should Have
See what each stage of your funnel is for, what to count inside it, and how to decide how coarse or fine your own funnel should be.
Silas MonroeConversion Optimization SpecialistSeptember 16, 2026
CRO & UX15 min read
What a Mega Menu Is, and When Your Site Actually Needs One
Work out whether your catalog is big enough to justify one, what belongs in the panel, and how it should open on hover, keyboard and a phone.
Editorial TeamEditorial DeskSeptember 9, 2026
CRO & UX17 min read
What Is A/B Testing, and When Can You Trust the Result?
Run a split test that settles the question: what to measure, how many visitors you need, and what your significance number does and does not claim.
Silas MonroeConversion Optimization SpecialistSeptember 11, 2026
CRO & UX20 min read
Conversion Rate Optimization: How to Do It, and What to Fix First
Where your rate is really being lost, how much traffic a test needs before it settles anything, and what to do when you do not have that much.
Editorial TeamEditorial DeskSeptember 16, 2026